Elise Hammarström

I've been a marketer for 4+ years in roles from consultant for start-ups to in-house for one of Sweden's biggest Ecoms. I'm currently finishing my studies and in the meantime of studying math and programming, I'm growing the tech start-up Octany. This is the domain on which I document my learnings.

What is Octany?

Octany makes recurring payments easy. We have two customer segments, non-profits and subscription businesses. I started with doing marketing in 2019 and now gotten the overall responsibility of growing the product – acquiring new customers, scaling up ads, setting our principles and customer support. 

Programming

I didn't realise I liked solving technological problems until 2015. It first started with a curiosity towards the intersection of technology and society, later on I always found myself drawn to the more technical aspects of marketing as well as data management through programming.

Web scraping project with Python

Never done webscraping before and decided to test it with Python. A lot of data exists online that does not exist in tabular form to quickly take decisions upon. Here I scrape with the libraries BeautifulSoup and urllib.



Learning about DateTime module in Python


Guide to regular expressions in Python

I've taken the course Regular Expressions in Python at DataCamp to learn how to more efficiently clean and manipulate data. Here I've written down all commands I've learned and some of their usecases. 

Data Science datatypes in Python